The Revival of Spain's Retail Market in 2025: The New Era of Real Estate Investment
- Cristina Schuttmann
- Mar 14
- 2 min read
The Spanish retail market has experienced a remarkable turnaround in 2024, emerging as a highly appealing real estate space for investors. Overall investment in the market reached €2.645 billion, driven by increased consumer confidence, the reconfiguration of commercial buildings to evolving trends, and a conducive macroeconomic environment. This momentum is anticipated to set the stage for an even brighter 2025, with new opportunities in shopping center growth and asset diversification.
Key Figures for 2024 Growth
The previous year saw a surge in transactions for retail properties, particularly in shopping malls, which accounted for €1.030 billion—53% of the overall investment. Prime yields at such properties stood at 6.25%, medium-sized retail parks closed the year at 6.05%, and high-street assets at 4.15%.
This performance indicates an increasing demand for strategically located commercial properties and a growing tendency among investors to engage in high-value transactions. Furthermore, the market has witnessed rising demand for premium spaces in major cities such as Madrid and Barcelona, where economic and GDP growth have played key roles.
Forecasts for 2025: Consolidating Growth
2025 begins with optimistic projections, supported by a robust pipeline of retail developments. The industry is expected to introduce approximately 630 new assets, with a gross leasable area (GLA) exceeding 17.5 million m². Regionally, Andalusia leads the growth with 15 new developments, followed by Madrid with seven, Galicia with four, and Catalonia with three.
Key Factors Driving Expansion:
Increased Market Liquidity: Institutional investors and private entities are renewing their appetite for retail property.
Consumption Recovery: The return of foot traffic to retail stores has reinforced confidence in the profitability of these properties.
Strategic Locations: Investment in retail real estate continues to focus on Madrid and Barcelona, though there is increasing demand in central prime high-street areas and well-established shopping centers.
Trends and Investment Opportunities
One of the most significant transformations in the sector is the diversification of capital. French investors, particularly Real Estate Investment Trusts (SCPI), are expected to increase their investment in the Spanish market. Additionally, there is a growing trend toward merging traditional retail zones with innovative formats, such as experiential shopping centers and redesigned retail parks catering to evolving consumer preferences.
Another crucial trend is the rise of the omnichannel model. Brands are increasingly adopting hybrid models that blend physical stores with responsive and efficient digital platforms. This approach has resulted in increased occupancy levels for high-end commercial spaces. The integration of online and offline retail strategies not only enhances the profitability of retail properties but also strengthens their appeal to investors.
Conclusion: How to Capitalize on This Resurgence
Spain's retail market is experiencing sustained growth, offering strategic investment opportunities for real estate investors. With a projected 15% increase in investment and an estimated total volume of approximately €16 billion in 2025, the market presents a lucrative and secure option.
To maximize the benefits of this recovery, investors should consider:
Prioritizing prime locations and high-traffic assets.
Expanding their strategies through hybrid spaces and omnichannel models.
Leveraging the growing interest of foreign funds to establish strategic partnerships.
Ultimately, 2025 is a pivotal year for retail property investment. As the market continues to evolve dynamically, investors who can identify and seize emerging opportunities will position themselves advantageously in a sector poised for sustained growth.

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